Many younger life insurance applicants engage in risky hobbies, such as skydiving, bungee jumping, scuba diving, and hang gliding. But identifying these individuals and their risky avocations can be a major challenge.


14% of individuals engage in at least one avocation*

*Verisk research

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You have only one chance to get life underwriting right

Your customers want a fast quote.

You need accurate information to assess and price risk.

How can you quickly identify and underwrite applicants with risky avocations?

Verisk’s Avocation Model can help

Our Avocation Model uses licensing and marketing data to identify the high-risk hobbies that an applicant engages in and scores the resulting mortality risk in the form of a letter grade.


  • Enable straight-through processing at point of sale
  • Improve customer experience
  • Reduce premium leakage
  • Gain efficiency by automating the workflow
  • Uncover valuable underwriting insights on applicants

Learn more


Why Verisk?

With its long history of delivering analytic and workflow solutions to the property/casualty industry, Verisk is now delivering this same value to life insurers.

Take your life insurance business to new heights.

Find out how Verisk can support you. Send your information and we’ll contact you.

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